Not long ago, KLM airline lost my luggage. Before I even had time to grab it, I received a private message on Facebook from the airline manager.
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Our business strategy, in short, is “Love”. And now we decided to tell you why this happened. This has a deeply scientific basis.
It is believed that the “red carpet” is the property of the Oscar ceremony. This is, to put it mildly, not true.
Times change and change in amazing ways. However, if you think about it, they change quite naturally.
The term Online to Offline (usually abbreviated O2O) is a term often used in digital marketing, meaning attracting consumers to physical purchases through advertising in a digital environment.
In 1986, the slow movement started in Rome. In Piazza di Spagna, in the historical center of Rome, McDonalds was opened, the embodiment of the American way of life, fast-food, a temple of haste.
Aristotle said that the beginning of all philosophy is wonder. The reason for surprise is always something unknown. And the unknown is a risk.
Digital trends in retail
Trends that appeared several years ago have confidently become mainstream. Buyers go online first, and then to the store.
Everyone knows the old story about the people who carried stones. When asked, one said that he carried stones, and the second said that he was building the tallest temple in Europe.
One day I was doing pull-ups in the gym and a mini-epiphany happened to me. I did 10 pull-ups and stopped.
From movie screenings to mass meditations, crowd noise is becoming quieter—in a good way.Author: Michelle Laufik
Whether an airplane pilot knows why the airplane flies or doesn’t know it does not directly affect what kind of pilot he is.
The story is about the cat Lesha and the man Roma, who argued with his colleagues, created a telegram channel and is still in the red by 8,000 rubles.
Not too long ago I read a crazy book, Medici Money, written by Tim Parks.
I notice that few people believe in customer loyalty and marketing in the broad sense of the word. Even the marketers themselves.
Let's educate ourselves, remember and not confuse.