Sbermarket GASTREET
About the project
SberMarket took part in the Gastreet festival for the first time, and all because the service launched food delivery from restaurants!
For this occasion, the Eventum Premo team prepared a special stand in the form of a courier bag. The stand included two activations:
The first was a slot machine. The task of 3 participants was to throw balls into the holes and score points so that one of the couriers (on foot, by bike or by car) would get to the finish line faster than the others (and deliver the order!). The winners took home “Good Morning” sets with patches, UtroNorm, orange juice, chewing gum and a charged mood!
With the help of the second activation, SberMarket was able to get contacts of potential partners. For registration using a QR code, festival guests were treated to a can of sparkling wine, which perfectly complemented the atmosphere of Gastreet.
As part of the festival, SberMarket also held a closed party for potential partners and friends to get to know them better in an informal and relaxed atmosphere. The recreation areas included: dancing by the pool, a lounge set, cocktails, songs with a guitar by the fire. And all this - with a stunning view of the mountains. Thanks to the concept of the event, developed by EP, the guests were once again convinced that in SberMarket everyone will find something to their liking.