Eventum Premo

/online
/pr event
/corporate event
/banks
/sport

Private Bank Cup regatta

About the project

A real holiday by the water took place on August 14. More than 100 yachtsmen - tech entrepreneurs, business owners and top managers - took part in the final of the Tinkoff Private Cup regatta on snow-white boats in the chic Gals yacht club. Pleasant and useful activities were organized for special guests and fans: a live broadcast from the water with a professional race commentator; an interview with Ivan Glushkov about gastronomic travels in Russia; exciting master classes on making mini-yachts and knitting sea knots; French petanque, badminton and other summer games, as well as an area for children; Optimist yacht management master classes for the youngest captains; and of course, meditative yacht-watching for all yachting enthusiasts. At the end of a warm summer day, the guests took part in a public talk with special guests of the event, discussing the topical: storms and calms in business, and how to cope with them.

Shortly

Task

Take stock with Tinkoff employees and strengthen the sense of a united team.

Solution

The Tinkoff team was involved in creating the key moments of the evening.

Result

Tinkoff employees felt a great connection with the company.