At the end of the performance, guests learned that the main characters were a family of crash test dummies whose lives were saved by Volvo safety systems.
At the end of the performance, guests learned that the main characters were a family of crash test dummies whose lives were saved by Volvo safety systems. For the project, we attracted a director, actors, a premium developer and an interior brand, presenting the launch of a car as an immersive production for the first time.
Present a product or brand through an event that reveals its key idea.
At the end of the performance, guests learned that the main characters were a family of crash test dummies whose lives were saved by Volvo safety s…
The project was implemented by the Eventum Premo team in accordance with the project objectives.