The concept, in which Samokat sensed spring before others and rushed to share it with customers, was developed and implemented by Eventum Premo. Part of the concept was the Scooter brand zone and mechanics, thanks to which every visitor to the location received a spring compliment and a promotional code. Participating cities: Chelyabinsk, Voronezh, Krasnodar, Volgograd, Ufa, Yekaterinburg, Samara, Rostov-on-Don, Perm and Novosibirsk. Spring has come, make way for spring!
Transfer your acquaintance with the Scooter from advertising into personal experience.
We created a clear route and expressive photo points for the Scooter.
Scooter mechanics brought the guests' attention into action.