Eventum Premo

Kaspersky your data has no place here

About the project

Social networks are the place where we most often give away our private data left and right. For free. And it would be okay if we only shared them with the social networks themselves, which would then show us targeted advertising, but no, we simply share information about where we live, who we work for, what food we eat and when we are at home, with all honest people. And dishonest too. So you should take care of privacy settings in social networks first of all.

Shortly

Task

Strengthen Kaspersky's public presence through a meaningful event.

Solution

The media received a clear story and strong images from Kaspersky.

Result

The Kaspersky project provided journalists with powerful material.