We know exactly how to get into TikTok recommendations. Our TikTok zone on Effie Russia was literally created in order to wake up a superstar the next morning. Sheer magic, nothing more. Even Danya Milokhin couldn’t resist filming his TikTok there.
Highlight TikTok among partners and involve guests in activities.
The TikTok area worked as a place to relax and meet people.
The TikTok brand became a natural part of the experience.