Eventum Premo

/launch
/pr event
/auto
/other

PR retainer Bentley & Lamborghini

About the project

PR services for luxury brands Bentley & Lamborghini. During our work with the brands, we provided PR support for the Bentley Flying Spur record on the ice of Lake Baikal, the launch of the Bentley Be.Extraordinary exhibition at Bolshevik, as well as press support for Lamboghini's participation in Alcantara's partner event and the launch of the Lamborghini Huracan Avio in Russia. Materials on the results of the events were posted in key automotive, Life-Style and business media, as well as on the sites of popular bloggers.

Shortly

Task

To uncover the benefits of Bentley & Lamborghini's offering and arouse the interest of the audience.

Solution

The Bentley & Lamborghini product was shown in action and expressive scenography.

Result

The presentation of Bentley & Lamborghini showed the difference between the product and the usual solutions.