We spent wonderful summer days together with Volvo partners and customers. A new Volvo XC90 model appeared on the Russian market, the launch of which we organized in Moscow and St. Petersburg. Many of the visitors were able to learn more about the philosophy of the brand, the car itself and try it out on a winding track. 1000 people tried the new car.
To show the value of Volvo's new product through demonstration and emotional presentation.
The image of Volvo's novelty was supported by a demonstration and details of the space.
Volvo's performance has been transformed into an understandable experience.