Eventum Premo

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INFINITI Diller conf

About the project

The main purpose of the conference was to summarize the results of the outgoing year and form a new view on the development of the dealer network within the framework of the company's new strategy aimed at strengthening the company's position in the Russian market as part of the international expansion of the brand. The conference is designed not only to assess the company's success, but also to determine the path of brand development, taking into account changing market conditions. To determine the goals that the company sets for itself in the near future, preparing to bring a new model range to the market.

Shortly

Task

Turn Infiniti's business agenda into a meaningful dialogue with dealers.

Solution

Infiniti's business program was built as a sequential conversation.

Result

Infiniti's key messages were heard and discussed.