Eventum Premo

/brand zone
/auto

BMW Motorrad Moto Park

About the project

The Moto Park exhibition, dedicated to the motorcycle industry in Russia, was held for the 10th time in Moscow. The modern Moto Park exhibition is the largest and most authoritative international event dedicated to the motorcycle industry in Russia.

Shortly

Task

To create a noticeable point of contact between BMW and the audience of the venue.

Solution

The BMW zone was combined with recreation, activities and content.

Result

The BMW zone combined relaxation, activity and product.