Bloggers' Corner at VK Fest!

VK Fest 2023, one of the largest and most popular summer festivals in Russia, was held in 5 cities in July. The Eventum Premo team developed the perfect spot for communicating with influencers for VK Fest — a stand for autograph and photo sessions.

A meeting place with bloggers appeared at the festival in two cities, Moscow and St. Petersburg. Here, guests could get an autograph from their favorite bloggers, and most importantly, take a selfie with them as a keepsake. The background for the photos was eye-catching holographic surfaces and a corner with the festival's identity.

Over two days, July 15 and 16, the heroes of photo sessions in the corner were chef Konstantin Ivlev, TV presenter Nastya Ivleeva, Philipp Kirkorov, streamers Amina Tenderlybae and Katya Ekatze, video blogger Valya Karnaval and many other celebrities.

What's the bottom line?

Two days of the festival, dozens of influencers, thousands of photos - a million reactions! 💙