In 2013-2015, we held more than 50 events for Mercedes-Benz at the Moscow Raceway, including AMG Special Driving Event customer events, AMG Driving Academy trainings, as well as events for employees and partners of the company.
Shortly
Task
To create an event that accurately conveys the main idea of Mercedes-Benz.
Solution
Every detail of the Mercedes-Benz project worked for the central idea.
Result
The format helped the audience remember the Mercedes-Benz message.