As part of the Igromir exhibition, we implemented a stand with game mechanics that lead to a new laptop. The stand had five zones, each of which personified one of the heroes of the Predator legend and the product. In order to gather guests at the stand with an idea, as well as attract guests of the exhibition to the brand, we decided to create the Predator League. The Predator League is a new Acer community. This is a community of those who always win. The exhibition lasted four days. Every day, several tournaments were held, where participants registered and passed tests in which they received points. At the end of the tournament, a laptop was raffled off.
Distinguish Acer among partners and involve guests in activities.
For Acer, we created a clear route and expressive photo points.
The Acer platform provided long-term contact with the audience.
