Volkswagen Media Night
About the project
Agency Eventum Premo once again provided first-class support for the Volkswagen Group as part of this year’s main automobile event in Russia - the Moscow International Motor Show.
In the evening of August 28, 2012, in anticipation of the opening of MIAS 2012, the traditional Volkswagen Group Media Night took place. The event was attended by over 250 participants, including top managers of Volkswagen AG, journalists of leading publications and key representatives of the automotive industry.
In a festive atmosphere, the guests of the evening were exclusively presented with the group's new products - Audi RS4, Bentley Continental GT, Bugatti Vitesse, Lamborghini Urus, Porsche Cayenne GTS, SCODA Yeti Sochi, Seat IBX, Volkswagen E-Bugster, Volkswagen Amarok with automatic transmission. At the end of the event, participants were able to enjoy the performance of the famous violinist Edwin Marton.
Eventum Premo Agency was responsible for the PR support of the event, as well as the organizational support of Volkswagen Media Night at the local level, ensuring the excellent work of contractors and promotional staff and creating an unusual atmosphere of the evening.