On February 11, the first annual Effect UP conference, dedicated to improving the efficiency of purchasing activities, took place at the Casta Diva restaurant.
The event was held in a new, innovative format, combining a discussion panel with entertainment elements.
Representatives of the largest companies and event agencies in Russia gathered on one site. Through direct dialogue between the customer, a representative of the purchasing department and the event service provider, pressing issues that often arise between the parties were discussed.
The conference was moderated by NAOM members Alexander Shumovich, Andrey Toryanik and Sergey Knyazev.
We hope that this type of business event will provide insight for each party involved in organizing the event.
"Thank youNikolai Dunaevskyfor providing the photo report"
