Eventum Premo

Eventist / Mini-MBA in Event Management

A new series of duet seminars from Eventum Premo.
Every month - throughout the year.
Earn a Mini-MBA in Event Management!



New format - duet.

We are using a new approach and a new format for training in the field of event management.
Each month we select two topics to be analyzed in the workshop. Two speakers will present these topics in a short, intensive workshop. The duration of each seminar is 4 hours. During each seminar, figures and facts will be presented, Russian and international cases will be analyzed. We will offer business games and discussions.


  #

Month

Subject

1

February / 26.02

  • The role of events in company communication 
  • Strategy and positioning in the event market

2

March / 24.03

  • Key-PPT. How to prepare beautiful presentations
  • How to speak in public - with success and charm

3

April

  • Events as a marketing tool. Sponsorship integrations. KPI
  • Social Media Marketing and Hybrid Events

4

May

  • Creative technologies. From brainstorm to catena mapping
  • Current event formats. New and unusual.

5

June

  • Financial management. Budgeting.
  • Key financial indicators of the event project

6

July

  • Personal effectiveness of an event organizer
  • Methods for assessing the effectiveness of activities. Project KPIs

7

August

  • Project management is a waterfall and cyclical model. Kanban and project documentation
  • Trends in event organization

8

September

  • Building communications with the Client 
  • Customer service and how to achieve WOW 

9

October

  • Trends in event design. Design for event  
  • Sales in the event services market

10

november

  • Organizational models in the event business 
  • HR management in event

11

December

  • The future of event planning 
  • Event hardware - technical basis for events

12

January 

  • Tender procedures, efficient procurement 
  • Analysis of the best cases of 2015-2016

 

Backup topics

  • Conflict resolution. Claim work
  • How to work with catering companies. Choice and control 
  • Sports events and hybrids
  • Risk management and safety of events 
  • Great Heiniken cases 
  • Opening ceremonies, ceremonies

 

After each seminar a certificate is issued. For those who attend the full course of seminars - Diploma of professional excellence from the agency Eventum Premo and the respect of all colleagues.


Course teachers

The founders of the company Eventum Premo -Alexander ShumovichAndAlexey Berlov, authors of books, winners of numerous awards, and heads of an agency that is included in the TOP 50 event agencies in the world.

Also, special guests of the seminar - managers of Eventum Premo, invited experts, contractors and agency partners - will act as teachers.


What you will get:

  • An integrated approach to education in the event sector 
  • Clear methodological material based on the practice of a successful agency 
  • Professional certificate to enhance your resume
  • New professional contacts

Who is this course for:

  • For employees and friends of the company Eventum Premo (free)
  • For guests and Clients of Eventum Premo (free, by invitation) 
  • For event organizers (paid)

Registration:

  • By phone +7 495 7858446
  • Via the registration form here
Eventist / Mini-MBA in Event Management